Keyword tracking: What it is and how to do it
If you've been planning to rank on search engines, then you already know that keywords are as important as SEO metrics. Every website you see that ranks on the first…
If you've been planning to rank on search engines, then you already know that keywords are as important as SEO metrics. Every website you see that ranks on the first…
YouTube has become the de facto home of content creators and video watchers alike. The site has over 2.3 billion users around the world, and 79% of people who go…
Launching a new (digital) product is always overwhelming. There’s so much to keep in mind and take care of. This is a stressful time. You can eliminate the stress by…
A recent study by Bain & Company found that a 5% percent increase in customer retention can lead to a 75% increase in company profits. You don’t need to reinvent…
To succeed in today's marketing arena, you not only need a great-performing website and strong social media presence, but you also need a solid email marketing strategy based on analyzing…
What’s the point of marketing? You’re putting your business in front of your potential customers. Your marketing message needs to drive revenue, conversions, sales, and other business KPIs. How do you…
Content marketing is one of the best channels for increasing engagement and ROI, no doubt about that. And, one of the most important ways to measure and improve your content…
Have you figured out your marketing strategy for 2021 yet? It’s fast approaching and you don’t want to be caught flat-footed. Here’s a great idea for you: Embrace collaborative marketing.…
Smarter decisions. Pinpointing problems. Driving up revenue. Whether you own a small business, agency, or consultant, you’re taking big actions every day. So how do you break down the data…
Data is beautiful indeed. Not only can you beautifully illustrate data, visualization also helps you more effectively communicate metrics. But what data visualizations are setting higher standards in 2020? With…