Building a Data Dashboard to Create Brand Ambassadors
Brand ambassadors are some of your most important customers. They're the ones who get the word out about your brand, sharing information about your products, your company, and your services.…
5 Dashboards EVERY Marketing Agency Needs to Have
As a marketing agency, you have a lot of data points, metrics, key performance indicators, and details to monitor and manage for your clients and for your own agency. It…
Email’s Not Dead: Email Marketing Analytics to Monitor
We’ve all heard it a million times - “Email is dead, you should use [fill in the blank] instead.” The problem is that while our email inboxes may be more…
9 SEO Insights You Must Monitor For Search Success
Most businesses who engage in digital marketing have at least a fleeting familiarity with search engine optimization. If you want to successfully reach your audience online, a systematic effort to…
Transforming Your Business into a Data Driven Team
All throughout your business, you have to make dozens or even hundreds of decisions on a daily basis. How are the members of your different teams making those decisions? Ideally,…
Mashup Data: The Evolution of Business Analytics
Data is really the only way to efficiently run your business. It’s as simple as that. We are in the age of data and whether we like it or not,…
6 Marketing Analytics Best Practices
If you’re like most businesses, you’re engaged in several (if not many) different marketing campaigns at any one time and have a lot of data to sift through in order…
Marketing Agency 101: What To Monitor In Your Own Data Dashboard
As a marketing agency, you’re likely laser focused on helping your clients to improve their keyword ranking, get engagement on their social media posts, create great content, improve click through…
Get More From Your Business Intelligence Analytics With Alerts
One of the best things that you can do for your business is to monitor your business intelligence analytics. Let’s face it, if you don’t know your numbers, where you’re…
Advertising Dashboard: What Your Metrics Mean
Looking to ramp up your advertising game? Or, maybe you’re new to the space and are ready to test drive some ads. Our recommendation: keep your eye on the prize…
