4 Tactics to Improve Your eCommerce Product Page Metrics
With modern consumers gravitating online for most of their shopping needs and the ease of setting up an online store, the eCommerce industry is booming at a mind-boggling pace. In…
What is a Data Dashboard?
Data-backed decisions are more valuable than ever. In fact, insights-driven businesses grow on average more than 30% each year. Still there are challenges for data-driven companies: Defining success Having data…
5 Key Customer Experience Metrics Your Small Business Must Track
Customer experience, or CX, is the broad perception customers form of your business as they progress through their buyer's journey. CX encompasses every single interaction, positive and negative, that customers…
Marketing Agency 101: How to Prove Marketing ROI to Your Clients
One of the most difficult tasks of a marketer or marketing agency is to prove the return on investment (ROI) of marketing campaigns to a client. In fact, according to…
